The Great Lakes USA (GLUSA) is the Great Lakes and St. Lawrence Governors’ and Premiers’ regional tourism consortium in the USA. GLUSA’s goal is to promote, foster and encourage travel to and within the region from key overseas markets. Leveraging GLUSA’s “regional concept” provides members the ability to strategically grow their vital international business in a cost-effective way. Target markets include the United Kingdom/Ireland, the German-speaking countries of Germany, Austria and Switzerland and NEW in 2017…China.
The full announcement can be found here.